Remove the Background from an Image
Have you ever needed to remove the background from an image? It's easy in Canva, the online user-friendly graphic design tool. Watch the...
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Patty Wells
- Aug 30
- 1 min
Need Social Media Help?
Have you ever run out of things to post? Now you don't have to worry about that! I'm releasing the last 2 days of my August Social Media...
Patty Wells
- Mar 16
- 1 min
I was hiding, and it hurt my business
When I turned 40, I realized that I hadn’t really had my picture taken since I got married at age 22! You see, I was hiding (usually...
Patty Wells
- Feb 2
- 2 min
Do I really need to get new headshots?
5 signs that it's time Your headshots could do with an update every 2 years in certain industries such as film and theater, 3-5 years for...
Patty Wells
- Jul 14, 2021
- 2 min
Tired of firing your clients? Try this instead...
If you’ve ever had to fire a client (or maybe you didn’t fire them, but you wished you had), then you understand the importance of only...
Patty Wells
- Jul 7, 2021
- 1 min
Today's National Strawberry Sundae Day!!! (Who cares?)
So you downloaded a social media calendar that has all the weird holidays in it. Do you have to use them? (Short answer? NO.) There are...
Patty Wells
- Jun 30, 2021
- 1 min
"Hang a Lantern on It"
This is a device writers use to point out something that the audience might notice as a discrepancy. For example, if you’ve ever been...
Patty Wells
- Jun 23, 2021
- 1 min
In case you missed it...
Last year, when we were just getting into this "Zoom world," Image Consultant and Personal Stylist Arlene Stearns and I did a...
Patty Wells
- Jun 16, 2021
- 2 min
What is a hashtag and how should I use it?
You might know it as a number sign, pound sign, or a tic-tac-toe board. Or even a sharp, if you’re a musician. What’s it for? A hashtag...
Patty Wells
- Jun 9, 2021
- 1 min
Did she really say that to me?!?!?
When I was in fourth grade, 10 of us were ushered into a small room. Two computers. (None of us had ever used a computer, you see! They...
Patty Wells
- Jun 2, 2021
- 1 min
Does my business need collateral (even if I'm not taking out a loan)?
Last week, we talked about some of the jargon used in branding and marketing. (If you haven’t read last week’s blog, go HERE.) So this...
Patty Wells
- May 25, 2021
- 2 min
What the heck does THAT mean?
Brand essence? Collateral?!? Unique selling proposition?!?!? What in the world are you talking about? There’s so much jargon in the...
Patty Wells
- May 5, 2021
- 2 min
What makes brand photography different from headshots?
Brand photography is relatively new in the world of visual branding. And many discerning business owners are now taking their branding to...
Patty Wells
- Apr 28, 2021
- 2 min
Is It Time to Update Your Brand Images?
In case you were wondering, yes! Brands can get stale. The good news is you don’t have to totally reinvent your brand to keep it fresh...
Patty Wells
- Apr 22, 2021
- 1 min
4 Ways to Level Up Your Visual Branding on Instagram
If you have your own brand, you probably have an Instagram account. Well, I’ve got some good news, and I've got some bad news. The good...
Patty Wells
- Apr 13, 2021
- 2 min
How Well Do Your Photos Define Your Brand?
Communicating visually is crucial when promoting your brand online. And your photo style, content, and consistency are incredibly...
Patty Wells
- Apr 7, 2021
- 1 min
Are Your Brand Photos Telling the Right Story?
Professional headshots have their place. But great brand photos are so much more than headshots; they tell the story of you and your...
Patty Wells
- Mar 30, 2021
- 1 min
Showcase your brand photos (3 ways!)
How effective can your branded images be as a marketing tool? That depends on how you use them. You're probably already planning to use...
Patty Wells
- Oct 5, 2020
- 1 min
Where are my ideal clients?
I’m often asked, “Where do I find my ideal clients?” The simple answer to that question is, “Wherever they are.” I know, I know, that’s a...
Patty Wells
- Sep 28, 2020
- 2 min
Who is my ideal client?
So many people say to niche down and market to your ideal client. What does that mean? Well, it doesn’t mean that you can’t offer...