Updated: Jun 2, 2021
Professional headshots have their place.
But great brand photos are so much more than headshots; they tell the story of you and your brand.
Do your photos tell the right story?
To determine whether your photos really reflect who you are, ask yourself these three questions:
1. Do your photos showcase your personality?
People want to know who they are doing business with! That's why your photos should capture your personality.
2. Do your photos tell a story?
If you put all your brand photos together, would they tell a story? If your photos were shot against a backdrop (or a wall!) in a studio, they probably aren’t telling the story you want.
3. Who is your audience?
The only way to know if your photos are telling the right story is to think about who’s looking at them. Would the images appeal to them based on what they need from you?
If your brand photos don’t meet all of these requirements, you may want to setup a new photoshoot. When you work with a professional brand photographer, you can use visuals to tell your story in a way that your target audience will understand.
I’d love to help you bring your story to life!
Click this link to schedule your Brand Impact Audit to talk about what you need: