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What is branding photography, anyway?

I have a headshot, isn't that enough?

Isn't my headshot enough?

Well, that depends. Tell me about your work. Are you a business owner? Or a part of a large corporation? Do you represent a brand?


Your answers will determine how much and what type of business photography you need.


Headshots are great for LinkedIn, Google+, Facebook, Twitter, and other social media. It is so important to have professional images wherever you show your business. Far too often, people use candid photos, selfies, or, even worse, no image at all. Potential clients and employers want to see who they will be working with.

headshot of blonde professional woman wearing a green top and pink blazer
Some professionals only need a headshot.

If you are an employee of a company, you might only need a headshot or two. Your company website might feature images of individual employees and groups. There might even be a company budget to hire one photographer so that all the images are consistent.


If you are self-employed or a business owner, you will likely need more images to show who you are and what you do.


For example, a chef might need:

a headshot wearing a chef coat

a casual headshot

action shots in the kitchen

pictures in the dining room and in front of the restaurant

styled images of culinary creations.




These pictures are perfect for websites, social media, brochures, flyers, and menus.


Contact me for a consultation! We'll talk about the right business photography for you.


For more information about branding photography, go to patriciawellsphotography.com/branding

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